Alex Hormozi+

Why 0.1% Entrepreneurs Think Differently Than 1% Entrepreneurs

The number one job of the CEO is prioritization. It’s easy to say what you should do. It’s hard to say what you will do. It’s hardest to say what you won’t do. Limited resources. Limitless opportunities. Strategy bridges the gap.

You Want a Business Coaching Business on the Back of Dating

Whenever I asked myself “What business do I want to build” I ended up with a high effort business that made little $. Whenever I asked myself “how do I make as much money for as little extra effort?” I ended up creating wonderful businesses. Reminder to self: Ask the right qs.

You Have to Let Fires Burn

Every entrepreneur needs to learn the difference between a problem and a missed opportunity. A problem is something that if not solved, threatens your business. Ex: our payment processor shut us down. A missed opportunity is when you could do something to make more but you haven’t done it yet. Ex: we need to get those follow up emails going. Here’s the thing - neglecting either feels stressful. But there are finite problems but unlimited missed opportunities. And if you let yourself get stressed out by the missed opportunities, you’ll forget to fix the problems that keep your business g

You Lose Marriages on Your Bad Days

Advice to younger dudes on finding a “keeper”: Watch how they handle bad days. Anyone can be in love when things are easy. But life is hard. You want someone who can handle it. It’s easier to find romance than resilience.

You Don't Need to Go Viral to Build a Brand

Every 23 year old wants to start a personal brand. What everyone forgets is the ‘personal’ part - not making videos or posting, but having real skills, accomplishments or opinions worth watching in first place. If you want an epic personal brand, do epic shit first.

A Good Idea Done Exceptionally Well Still Crushes

Genius Execution beats Genius Strategy

How to Exit a 50/50 Business Partnership

Taking dividends out of a growing business is a way to de-risk the founder. I lost everything…twice, before learning this lesson. And in the great irony of life, when I decided to prioritize dividends is when I ended up with my fastest growing, most valuable companies of all.

The More Empty My Schedule Is, the More Money We Make

If you want to grow, solve for an empty calendar. Long uninterrupted periods are the only way to get really good at anything or do anything long enough to build something great. Otherwise, you just waste time until the next time have enough time not to waste.

If You Can Be in a Bad Mood for No Reason, Be in a Good Mood for No Reason

Expecting 100% of your days to be “above average” is the problem, not the bad day.

Why AI won't make you rich in 2026

My Scaling Roadmap (free): https://youtu.be/Y1ZR7CI16hY If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consult

Why Her Launches Keep Underperforming

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Hire for Attitude or Aptitude? It Depends on the Role

You hire don’t hire attitude or aptitude. You hire for the person that has the smallest skill deficiency between current and required. Attitude is a bucket of skills. Aptitude is a bucket of skill. You hire for the one that takes you the fewest resources to train.

How to Pass Your Business to Your Kids

Beyond a certain level, no one works for you anymore. They just work *with you.* Because the people at that level have 100 other options begging to have them. So you’re not doing them a favor by giving them a career. They’re doing you a favor by building you a company.

You've Got 5 Options to Get Customers. Pick One.

If your business isn't making $100,000 a month. Follow these 2 steps. 1) Grab a kitchen timer & turn it to 4 hours. 2) Advertise until the timer is up. You can do warm outbound, cold outbound, content, or paid ads. Don’t do all of them. Just pick 1 until you get to $100k a month. I would start with outbound or content because they’re the cheapest to get started (aka free). When the 4-hour timer is up, and the day is done - do it again tomorrow.

How To Get US Clients As A Foreigner

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

These Are All The Ways Ive Failed

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Why Your Coaching Business Has a Churn Problem

Imagine every past customer still paid you today—how big would your business be? Once I understood this, I understood how to build a big business. It takes time. And I had to focus on making stuff people keep buying. This way effort stacks rather than restarting monthly.

Tell Them What They Don't Need

When selling, boil the sale down to one decision. The call agenda isn’t “to see if you’re a good fit for our program/service” It’s “to decide whether you’d make more money working together than on your own.” Etc. Clarify to ONE decision. And the moment they say yes, close.

Why Entrepreneurship Is So Lonely

Friendly reminder that all the things that are stressing you out about your business are why entrepreneurship is hard. But you didn’t expect it to be easy. So this is what hard feels like. And conquering this is what makes it worth it.

Step Out Of Day To Day As Founder

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Greatest Skill To Develop

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

My One Law

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Should I Shut My Business Down

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

We Did A Divorce Course

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Why You Should Never Want to Be Normal

If you have crazy goals, and you expect to accomplish them, you’re not gonna be normal. Not even close.

I Caught My Employee Stealing

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Do This If You Arent Making 100K

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Where You Place the Blame Is Where the Power Goes

The moment I realized I had given the person I resented the most power over my life, I realized that whoever carries the blame carries the power. So until your finger of blame points at your chest rather than someone else’s, you stay a victim of your own making.

You're Not Burned Out, You Need the Next Level

If you’re feeling burnt out, you’re not alone. The road is long and the load is heavy. I released a convo with a 8F founder in our portfolio considering shutting down his company because he felt like he couldn’t keep going. I hope it serves you.

I Have 3 Businesses

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

I Think You Can Do More

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

You Get the Trait From the Shit

If you had to create a human…what would you put them through to make them tough? Least likely answer: “a chill life”

If It Scales, It's Free. If It Doesn't, You Pay.

How to build an amazing brand in a nutshell: 1) Figure out what everyone else charges for 2) Make it better 3) Make it free (…and monetize another way)

This Was My Rock Bottom

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Sales Objections

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

How To Get Into 5 Stars Restaurants With a Tank Top

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Time Schedule For New Entrepreneurs

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

What I Would Do To Go From 0 To 1M In 2026

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Discounting Is Negotiating With Terrorists

When someone asks for a discount: Add a bonus instead of lowering your price, then ask them to buy again.

Every Business Has a Shape

Business is surprisingly simple but deceptively hard. On a long enough time horizon, the only thing that matters is making a product everyone loves. If you did only that, you'd beat just about everyone.

Hard Times Don't Build You, They Reveal You

I didn’t know when I would become successful. But I knew I wouldn’t stop. That, I could commit to. That, I could control.

8 Entrepreneurs Compete For $100,000 - Episode 2

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yta510 Episode 3 will be live on 24th July If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduate

You Killed the Premium Offer Too Early

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Why I Don't Have Hobbies

I’m my happiest with a challenging project in front of me, a quiet room, and a blank calendar.

You're at Level 1 of 9 — They Don't Know That

Level 1 salesmen focus on getting better at sales. Level 2 salesmen focus on getting better people to sell to. Level 3 salesmen focus on getting better things to sell. Level 4 salesmen don’t sell anything at all and simply make it easy for people to buy.

"I Take Bad Jobs Out of Desperation..."

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

There's Nothing More Expensive Than Underselling a Rich Customer

You lose more money offering a $100 item to someone with a $1000 budget then offering a $1000 item to someone with a $100 budget.

Stop Trying to Sell Yourself on Your Own Job Posting

Imagine a marketer saying: “There are no good customers out there.” It’s kinda like an entrepreneur saying: “There are no good employees out there.” Getting talent takes 3 things: 1) Write a good ad (most suck) 2) Qualify the applicants (most don’t) 3) Pay well (most can’t)

"Every Call Ends the Same Way..."

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

It's Not Your Fault, But It Is Your Problem

For every person that gives a reason why things are unfair to them compared to others and that’s why they haven’t seen success… You’re right. Now what? Just because it’s not your fault doesn’t mean it’s not your responsibility.

When to Cut Underperforming Properties

Harsh reality: Bad Operators add headcount. Good Operators add process. Best Operators remove both. Deletion is always the highest efficiency improvement.

Excuses Are Permission Slips for Mediocrity

No one gets to the end of their life and says: I’m glad I did what everyone else wanted me to. Sometimes your own approval needs to be enough.

Do You Care More About Helping People or Being Judged?

You’re not afraid of failing. You’re afraid of what other people will think of you if you fail. But if you’re afraid of that, imagine what they think of you when you aren’t even trying. Oh yea, they aren’t.

Do you think Nas has what it takes to scale?

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

Why Good People Walk Past Someone Who Needs Help

People say yes to bad opportunities for one reason: they’re in a rush. Just because someone presents something doesn’t make it a gift.

Your Business Works But Stopped Meaning Anything

The importance of betting big: In entrepreneurship, you will lose more times than you win. So you just need to make sure that when you win, you win so big, it overshadows all your losses. No one cares about small victories or defeats.

The Secret to Life Is Stringing as Many Good Days in a Row as You Can

I need better words to say this but…the biggest motivator I’ve found is trying to meet the insanely high bar future me has for how hard I should try. He never lets me off with a win. I have to beat me, not them. Much, much, harder. But also 100% under my control.

Why Your Skills Are Worth Almost Nothing Right Now

If everyone saw learning skills as a real investment, more would do it. 1) They go up in value 2) They can’t be stolen 3) Grow tax free 4) They compound each other 5) Highest price to earnings ratio on the market. Double down on the one asset you hold forever - you.

How to Handle Team Pushback After Raising Prices

Beyond a certain level, no one works for you anymore. They just work *with you.* Because the people at that level have 100 other options begging to have them. So you’re not doing them a favor by giving them a career. They’re doing you a favor by building you a company.

Do You Think Nas Will Scale?

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

You Step on the Tail, But You're Looking at the Mouth

3 types of business problems: 1) You don't have enough customers 2) You don't keep the customers you have 3) You don't make enough per customer Figure out which one you're dealing with, put all your resources towards that, and ignore everything/everyone else.

If You're Not Willing to Do This, You Don't Want It Enough

If you wanna win big, you’re not gonna have it all: You’ll start earlier End later Work weekends Skip beers w the boys Miss a dance recital Everything has a price. You make a trade. The thing you want less for the thing you want most. Only you can pick which trade to make.

8 Business Owners Compete For $100,000...

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude

8 Entrepreneurs Compete For $100,000 - Episode 1

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yta509 Want to be part of Scale or Fail Season 2? Apply here: https://forms.gle/2avMEktoeC988XcB9 If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can

I Didn't Know I Was on the Right Path

I didn’t know when I would become successful. But I knew I wouldn’t stop. That, I could commit to. That, I could control.

If You Thought Entrepreneurship Was Easy Street, You'll Be Rudely Awakened

Entrepreneurship is an unending process of trading your time for increasingly valuable activities. The myth is that you will get to a point where you no longer are needed, but if you continue to grow as your company does, you will become more valuable, not less.

Your Accountant Is Wrong (Here's What to Do Instead)

New entrepreneurs spend so much time trying to make their offer scalable, they forget to make it valuable.

You're Shooting Yourself in the Foot Trying to Grow Too Fast

The fastest path to $10M is often not the fastest path to $100m. In this way, patience is strategy.

14 Years of Business Advice in 60 Seconds

Had a convo with a young founder who was “stuck” this morning. Here was my parting advice: 1) Change directions less. 2) Stick with things long enough to see if it really worked. And if you don’t know yet. Then keep doing it. 3) The more stable you are the more stable your team will be 4) You can attract and retain talent proportional to your personal growth 5) Your business is simple, don’t complicate it. 6) Focusing on getting better will make you bigger. But focusing on getting bigger will only spread you to thin. 7) Raise your people standards. 8) Build from the customer backwards to

A Billion Dollar Company Just Copied My Product

“I’ve been getting copies by my competition, how would you react?”

How to Stay Focused

Before saying you have ADD: put your phone in another room, turn off notifications, plug your ears, make a list, then work on the list. You focus by removing everything but the work, not adding things. Give yourself a chance before you say you have a disorder.

I Joined a Gym Mastermind Before I Owned a Gym

I am the biggest success story of every mentor/coach/vendor I’ve ever paid. Here’s my “secret”: Do everything they tell you to. To the tee. The first time. Take what works. Toss the rest. You can learn something from everyone. But only take in that which makes you stronger.

Choose Between Some Jobs Lost or All Jobs Lost

A lot of entrepreneurship comes down to being able to look an existential threat in the eyes with equal parts dread and enthusiasm. And going from “this is gonna end us” to “we can turn this into a win” as fast as possible.

Money and Power Can Save Countries. Peace Can Only Save Me.

If the words money and power bother you, you’ll never get them. They’re neither good or bad. They can build hospitals or fund terrorism. But if you want to do big shit, you’re gonna need a lot of both.

Same Sales Velocity, But LTV Is 5-10x Higher

Who you sell to matters as much (or more than) the value you provide: If you help a billionaire lose weight you can charge 100x more than gen pop. Because in a very real way, that more narrowly defined market values the solution at a higher dollar amount.

Give Someone a Label and They'll Change Their Own Behavior

We’re all addicted to the same thing: reward. The only difference is what we get it from and where it leads us.

You're Not Competing Against the Company, You're Competing Against Rep #7

How to beat a bigger competitor: Talk to customers more than they do. He who is closest to the customer wins.

How to Measure Customer Happiness

As silly as this sounds - almost no one does it: If you’re trying to achieve something, the first step is having a way to measure progress. And the more ways you measure, the more ways you can win. So start there, then don’t stop winning.

You Don't Have to Write, But You Can't Do Anything Else

Before saying you have ADD: put your phone in another room, turn off notifications, plug your ears, make a list, then work on the list. You focus by removing everything but the work, not adding things. Give yourself a chance before you say you have a disorder.

8 Entrepreneurs Compete For $100,000Scale or Fail Season 1. Premiering this Friday, June 26th

Download your free scaling roadmap here: https://www.acquisition.com/roadmap-yt-d If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $250,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below. How I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude